Digital Marketer

Industry: Retail Merchandise
Location: Dar es Salaam, Tanzania
Application Deadline: 22nd January 2025

Join Our Creative Team!

Roar Capital is seeking a Digital Marketer with a passion for driving online brand growth and visibility. If you’re an expert in developing dynamic digital campaigns and analyzing results to maximize ROI, we want you on our team!

Key Responsibilities:

• Develop, implement, and manage end-to-end digital marketing campaigns across various channels, including SEO/SEM, social media, email marketing, and display advertising.
• Build and maintain a strong brand presence on social media platforms.
• Monitor and analyze campaign performance, tracking key metrics like ROI and KPIs to optimize results.
• Identify emerging trends and strategies to boost online engagement and conversion rates.
• Conduct A/B testing and conversion optimization strategies.
• Collaborate with internal teams to create engaging landing pages and improve the overall user experience.
• Use data-driven insights to evaluate the entire customer journey and address key pain points.

Key Qualifications and Skills:

• Education: Bachelor’s or Master’s degree in Marketing, Digital Media, or a related field.
• Experience: Proven expertise in digital marketing management, including SEO, SEM, social media, and email campaigns.
• Technical Proficiency: Hands-on experience with tools like Google Analytics, AdWords, and CRM software.
• Creativity: Strong ability to design and implement innovative digital campaigns that engage, inform, and convert.
• Analytical Skills: Proficiency in analyzing campaign data and customer behavior for continuous improvement.
• Collaboration: Ability to work cross-functionally with content creators, designers, and developers.

Why Join Roar Capital?

• Thrive in a forward-thinking, creative work environment.
• Opportunity for professional growth and career advancement.
• Work with a dynamic and supportive team in Dar es Salaam.

📩 Ready to Apply?
Submit your CV only to recruitment@roarcapital.co.tz by 22nd January 2025.
Only shortlisted candidates will be contacted.

Roar Capital is an equal opportunity employer. We celebrate diversity and encourage all qualified candidates to apply.